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Aug092017

CHESTERFIELD TOWN CENTER WELCOMES CABELA'S

Detroit Free Press – August 1, 2017

By: JC Reindl

 

The preview crowd was so large, the line of shoppers outside the store wrapped around the building in anticipation of the 3 p.m. door opening.

"It was I think the largest (preview) opening in the history of Cabela's," said Thomas Guastello, owner of Center Management in Birmingham, which is developing the Chesterfield Town Center project. "They've got a lot of restocking to do based on the sales that they did."

The new Cabela's, located at 45959 Towne Center Blvd. in Chesterfield Township, near the intersection of Hall Road and I-94, will open its doors to the general public at 10 a.m. Thursday.

 

Excitement is building for this week's grand opening of Michigan's fourth Cabela's megastore.

The new Cabela's, located at 45959 Towne Center Blvd. in Chesterfield Township, near the intersection of Hall Road and I-94, will open its doors to the general public at 10 a.m. Thursday following a short ribbon-cutting ceremony in which the ribbon will be pierced by an arrow shot from a store employee's bow.

At 90,000 square feet, the outdoors gear store will be larger than the Cabela's stores in Saginaw and Grandville, although smaller than the Cabela's in Dundee.

It will anchor the new Chesterfield Town Center shopping plaza, which is still under development.

The Cabela's was packed Monday afternoon and evening during the store's invitation-only "Friends and Family" preview event. The crowd included area business owners and employees, Macomb County government employees, Selfridge Air National Guard base officials and the men and women who helped develop and build the store, among others.

The preview crowd was so large, the line of shoppers outside the store wrapped around the building in anticipation of the 3 p.m. door opening.

"It was I think the largest (preview) opening in the history of Cabela's," said Thomas Guastello, owner of Center Management in Birmingham, which is developing the Chesterfield Town Center project. "They've got a lot of restocking to do based on the sales that they did."

While the store is open for business today and Wednesday, it is restricted to shoppers who have a Cabela's CLUB card or who plan to apply for a CLUB card at the store and are accompanied by a current CLUB card holder.

The new store features more than 150 wildlife mounts, an indoor archery range and archery tech room, a digital firearm kiosk, and free knife sharpening and scope mounting services. The store will employ about 175 people.

For Thursday's grand opening, the first 500 customers in line will receive a Cabela's gift card valued from $10 to $500, plus a chance to win one of three Remington firearms.

The first 50 customers on Friday will receive a free Cabela's utility bag, the first 50 on Saturday will get a commemorative cap and the first 50 on Sunday will get a Cabela's tripod stool.

Cabela's shareholders last month voted to approve the retailer's acquisition by rival Bass Pro Shops for about $4 billion. The deal will pay Cabela shareholders $61.50 per share.

Cabela's stores are expected to keep their name as part of the deal.

Once the deal is final, the company will be headquartered in Bass Pro's hometown of Springfield, Missouri. Cabela's is currently headquartered in Sidney, Nebraska.

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